KNOWLEDGE & COMMUNICATION Hypermedia

We provide strategy consultation and create technology and projects, based on interactive formats, gamification and Metrics-Data with the ability to present user preferences and behavior information

<span>KNOWLEDGE & COMMUNICATION <b>Hypermedia</b></span>

KNOWLEDGE SHARING &
DIGITAL TRANSFORMATION
(Knowledge Sharing)
Strategy and technological tools to share and disseminate knowledge, information and content interactively, creating P2P HUBs and Crowdsource Knowledge

ONLINE EDUCATION
(eLearning & Training)
Development and evolution of programs and hypermedia contents, with interactive formats, gamification and training itineraries, that generate Social Learning and report results automatically

INTERACTIVE DIGITAL COMMUNICATION
(Storytelling & Engagement)
Interactive stories with options, menus and the freedom to choose, converting mere
spectators into active users who assimilate corporate and commercial messages, with the
ability to trace their choices and patterns/behavior

We work with entities like

PROJECTS

World Bank: Country Offices & Partner strategy – Assimilation of programs and projects

Disney: Brand strategy & Hypermedia Marketing

IDB: Ethics course for employees and consultants

Tourism: B2B promotion (travel agents-tour operators) and B2C, of destinations, services and activities

IDB: Global On-boarding program

The World Bank: Knowledge Sharing P2P and Social Learning HUB

IDB: Interactive Knowledge/Information Dissemination: Studies, Analysis, Publications, and Professional Events

Rafael del Pino Foundation (Ferrovial): Self-production training web content solution

Mercedes-Benz: Online marketing of products and services and in person sales at fairs and events (touch screens)

Amazon Sales: Segmented Communication Strategy & LEADS generated clients.

IDB: Interactive Communications via gamification (contests, challenges)

Industry: “Learn-by-doing” training for commercial equipment, installations, by using already existing corporate material

Eckium & Harvard University

METHODOLOGY

Symposium at Harvard University: Convergence of Education and Technology in the 21st century

CONCLUSIONS: Hypermedia mini-activities are designed to consolidate the learning process and check for comprehesion. Asessmentes are placed in conjunction theoretical content to enhance the learning process:“The inmediate evaluation of theoretical content, improves learning outcomes“.

Eckium & Inter-American Development Bank

… and RESULTS

Higher completion and satisfaction rates: 100% of participants who actually took the course, passed.

Improvement in the quality and decrease in  teaching load with even more teaching content available to participants.

Improved learning and knowledge assimilation

HR– TRAINING/E-LEARNING – KNOWLEDGE

Hypermedia corporate messages integrating contents and itineraries/paths: Management and Training Orientations & On-Boarding courses

Hypermedia Courses and MOOCs & P2P HUBs and Social Learning with self-production content

Learning nuggets, Testimonies, Lessons Learned and Hypermedia Tutorials with “call-to-action" and the “Learn-by-doing” strategy

MARKETING - COMMUNICATION - SALES

Inbound Marketing and LEADS Generation through
interactive content and inspirational videos, products and services

Hypermedia formats for programs, events and
conferences integrating trailers, documents, interventions/presentations, etc.

Hypermedia Newsletter & Highlight  Reports/Analysis and Documents of self-production technology (Video-Reporting) on projects, campaigns and promotions

Hypermedia KNOWLEDGE = Metrics/Data

AUTOMATIC TRACKING-REPORTING…
of interactions even within our interactive formats, thus reporting behavior and user patterns

CUSTOMIZE/PERSONALIZE
Data to accurately offer contents and  recommendations, helping the user/client to choose

SHOW PROJECT RESULTS IN DETAIL…
Automatically and of all the choices and preferences of the user

Our Hypermedia TECHNOLOGY: HypermediaLAB

A web solution, or P2P hub, to create-your- own hypermedia video – ideal for fostering Crowdsource Learning

We empower users to create and share their  knowledge

That way organizations develop their own audiovisual production and reduce time-to- market and costs

HypermediaLAB: A simple and intuitive UX design

1.- SELF-RECORD:
1.- SELF-RECORD:

With a webcam, smartphone or tablet with the ability to organize and tag them

2.- ENRICH YOUR VIDEO:
2.- ENRICH YOUR VIDEO:

Users themselves can enrich their own videos with a variety of content in different formats (PDFs, Google-Docs, photos, videos etc.)

3.- SHARE:
3.- SHARE:

Share videos with your community or organization

4.- UPDATE & TRACK:
4.- UPDATE & TRACK:

Users themselves can update (or edit) videos. In addition the host organization has access to user activity reports.

Improving the way people undestand information, learn and take in corporate messages

Contact



Find Us

  • C/ De las cañas 13, estudio-7 - 28043 Madrid

  • +34 659 916 604

  • 180 Sansome St. FL2 San Francisco, CA, 94104

  • +1 415 769 6419